About Us
Tuvel Communications helps clients reach and engage customers by tapping into the power of the Internet. We are an online communications firm with a keen understanding of using the Internet to find "hidden" customers, to get people talking about your products and services, and to keep customers coming back — again and again.
In today's crowded marketplace companies must find innovative ways to break through the clutter to win the hearts and minds of their customers. Traditional telemarketing, advertising and direct mail are simply not enough as consumers are bombarded by thousands of messages every day. While more conventional marketing programs can be expensive, the Internet is still highly affordable. Tuvel offers a powerful way to reach customers directly, on their turf, when they are most open to hearing about your products and services.
Mitch Arnowitz, managing director for Tuvel Communications, brings experience, creativity and proven results to harnessing alternative media. A 20-year veteran of traditional and interactive marketing, Arnowitz is an expert in creating and leveraging relationships to drive loyalty and effectively market a person, business or brand. Before founding Tuvel Communications and launching its website, Tuvel.com, Arnowitz was business development director of the Morino Institute Netpreneur Program, where he helped emerging technology companies solve problems, make connections and grow their businesses.Learn more about Mitch.
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Kari Rippetoe, Social Media and Community Outreach Manager for Tuvel Communications, is an online marketing specialist and Inbound Marketing Certified Professional, Honors Distinction with over 10 years experience in a variety of business-to-business and business-to-consumer sectors, including travel, wholesale distribution, and Internet/new media. She specializes in planning, executing and managing online marketing strategies utilizing social media, search, email, and content marketing tactics, and she puts this expertise to work by managing projects for Tuvel clients. She currently resides in Charlottesville, VA with her husband, James, and their 2 basset hounds, Chappers and Elwood.
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J.Kalin Tyler, is an Internet researcher / data sourcer for Tuvel Communications with an IT recruiting background in several industries, including Public Sector Enterprise software and government information technology. She is an expert at Internet navigation, Boolean search, and utilization of social networking sites, such as Twitter and LinkedIn to uncover hard-to-find information and below-the-radar sites of interest. Her degree is in Information Technology with a focus on Digital Forensics, Security, and Architecture. She currently lives in small town Peachtree City, GA, where more than 9000 households own a golf cart, more than any other city in the world.
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Sohini Baliga is a communications strategist and independent writer with roots in the non-profit world and consults on outreach campaigns for Tuvel Communications. She has written, project managed, and consulted on a wide variety of clients including non-profits, for profits, and small businesses since 2006. Born in India and raised partly in the Middle East, she has lived in five countries including the U.S., and currently calls Northern Virginia home.
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Brian Li is a market researcher for Tuvel Communications. He graduated from James Madison University in 2009 where he studied Accounting, and is also fluent in Cantonese and Mandarin Chinese.
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