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Mitch Arnowitz

Messege boards: some things never change

March 8, 2007 by Mitch Arnowitz

I recently saw this note from Yahoo! News. Long before Web 2.0 was a term, people were grappling with the issue of unmoderated discussions. Unfiltered discussions allow for grand standing and flame wars. It can also be difficult to determine metrics for theses conversations. An active thread or even the number of comments can be misleading when trying to gage interaction. Sometimes, we use the number of posters or people participating in a conversation but that can also be misleading.
The upside to all of this activity and interaction is, of course, that people are involved and helping to create the content.

[Read more…] about Messege boards: some things never change

Filed Under: Community, Community Building & Management

Business billing: what not to do

February 15, 2007 by Mitch Arnowitz

I received the following billing notice. I clicked through to view the bill but was prompted for a password. If I could remember my password for this acct, I’d be in really good shape :). Anyway, an interesting approach to customer billing.
———
From: purim@cesjds.org Add to Address BookAdd to Address Book Add Mobile Alert
Subject: Mishloach Manot Bill
To: xxx@yahoo.com
Date: Thu, 15 Feb 2007 10:10:57 -0500
The PTO thanks you for your generosity and participation in the Mishloach Manot Program.
Please note that you need to send a check made payable to CESJDS PTO in an envelope (marked Mishloach Manot Program) to school by March 1, 2007.
Click here to view your bill.
If you have any problems or questions, please e-mail purim@cesjds.org

Filed Under: E-mail marketing

E-mail false positives

February 9, 2007 by Mitch Arnowitz

The following note was included on a website feedback form. The company is being honest in telling folks that responses may get filtered out but I wonder how many people take the time to call customer service depts. if they don’t get a timely response.
Are you contacting us from your office e-mail address?
Due to the increasing influx of junk e-mail, many businesses and offices have set up filters on their e-mails systems to protect employees from undesired junk mail. Unfortunately, that also increases the possibility that delivery of e-mail from desired sources may be deleted or blocked.
If you are writing to us from your office e-mail account, our reply may not reach you. If you do not hear from us within three business days, you may wish to give us a personal e-mail address, or call Audience Services at xxx.xxx.xxxx with your question or comment.

Filed Under: E-mail marketing

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