The Laredo Group, has Website Conversion Rate, Pay-Per-Click Advertising ROI, and E-Mail Marketing Calculators up on the website. You can find these calculators out there but it’s good to see them all in one place. Pay-Per-Clicks/PPC is especially helpful.
Blogs Will Change Your Business
Blogs Will Change Your Business
Look past the yakkers, hobbyists, and political mobs. Your customers and rivals are figuring blogs out. Our advice: Catch up…or catch you later
Word of Mouth Marketing Summit
Church of the Customer let others know about the Word of Mouth Marketing Assn.’s recent conference. Now, they’re telling folks about WOMMA’s roll-up of speakers and presentations up on the website.
In addition to headline speakers like Guy Kawasaki and Emanuel Rosen, WOMMA has posted Marci Hansen’s PETA slide show that talks about it’s offline ‘Street Team’ and Nate Mordo’s UbiSoft presnetation on online communities.
All good stuff worth checking into as you have time.