Boy oh boy is Dell taking a beating from Jeff Jarvis and other bloggers. Maybe they’re not to concerned though with planned announcements like this? More from Jason Calacanis’ Weblog here.
Blogging
How company websites promote blogs
Debbie Weil is Moderating IABC blog panel on June 27, 2005. The panel looks good. As more of us help companies leverage the interactive nature of Internet, the question of promotion keeps popping up.
The Air Conditioning Contractors of America have a nice blog. You can’t find it though on the association website. Locating this blog is actually tougher because it’s named ACCAbuzz.
ACCA isn’t alone in this regard. Many companies (and organizations) that we speak with forget that the website drives traffic to the company blog. Other organizations though make it easier to find their blogs. On the other hand, there might be companies that don’t want to drive general blog traffic…
Alice Marshall on How to Use a Blog to Get Clients
BL Ochman has a nice good interview with Alice Marshall. Alice is an AdMarketer, blogs and runs her own PR shop.
Alice makes the following point in terms of spreading the word. She also talks about knowing who your audience is and catering to them.
Pointer Number Three: A link from a specialized blog can be worth more than a link from an A-list blogger