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What We’re Reading, Sept. 9th

September 9, 2011 by Kari Rippetoe

I don’t want this to be the “9/11 Edition” of What We’re Reading, but I just wanted to share with you two posts I’ve read that I thought were interesting and insightful. I highly recommend sharing these with your communities as well.

  • 9/11 and the Promise of Community from Inkling Media – with the 10th anniversary of 9/11 coming up this weekend, I can’t help but think to myself how close we as a nation grew in the aftermath of those events, as well as what it might have been like if social media like Twitter and Facebook were around then. It would’ve unfolded in a much different way. Ken was in NYC when it happened, and has his own story about the community effect he witnessed.
  • 9/11/01: Where Were You? from the Feeding America Blog – we’re all thinking about this (many have been ever since it happened). Feeding America has put together this touching and introspective collection of memories from its national office staff.

And for something a bit more lighthearted, a video of the Freddie Mercury Google Doodle celebrating what would’ve been his 65th birthday – we here at Tuvel are definitely fans!

Filed Under: Articles, Community, Links, Music, Social Media, Uncategorized, What We're Reading

5 Reasons Your Social Media Marketing Efforts Will Fail

November 3, 2010 by Kari Rippetoe

When it comes to community-building through social media outposts, I’ve seen some awesome examples of how it should be done. I’ve also seen some awesomely dismal campaigns that made me wonder why they were ever conceived. They could learn a lot from Yoda.

[Read more…] about 5 Reasons Your Social Media Marketing Efforts Will Fail

Filed Under: Community, Community Building & Management, Marketing, Social Media Tagged With: social media marketing, Star Wars, Yoda

Utilizing New Twitter and Facebook Features for Events: Join the #Engage365 Chat on Friday, 10/15!

October 13, 2010 by Kari Rippetoe

I’m sure you’ve been seeing lots of tweets, blog posts and articles about the new features on Facebook (such as Groups) and the “New Twitter” (which kind of makes me think of “New Coke”, but let’s hope it doesn’t go down the same way). But how can all of these new features help event marketers engage attendees, build event communities and generate awareness and buzz?

[Read more…] about Utilizing New Twitter and Facebook Features for Events: Join the #Engage365 Chat on Friday, 10/15!

Filed Under: Community, Community Building & Management, Events, Events & Conferences, Marketing, Shameless self promotion, Social Media, Tips & Best Practices, Tools Tagged With: community-building, engage365, event marketing, Facebook, groups, Twitter

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