Here’s this week’s rundown of some of the more interesting social media, online marketing and digital media articles, blog posts and other media we’d like to share with you:
Events & Conferences
7 Not-to-Miss Twitter Chats for Association, Non-Profit, Event and B2B Marketers
We here at Tuvel LOVE Twitter chats! We host and moderate Twitter chats for clients (like the NAB Show and Share Our Strength) to help generate interest in a cause or event – resulting in donations, registrations, and overall awareness. We also participate in quite a few Twitter chats, and I’d like to share a few where you might find @TuvelComms, Mitch (@mitcharno) and me (@KariRippetoe) joining the conversation.
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HOW TO: Use Foursquare for a Conference (or an Exhibit Booth)
Tuvel Communications is the online PR firm for the NAB Show, and in addition to being the “voice” behind the show’s social media outposts (Twitter, Facebook pages, LinkedIn group), we also devised and implemented creative pre-show and on-site social media promotions to engage attendees, drive registrations and generate excitement.
This year Foursquare became a major player in the social media game, and although we did not implement a full-scale location-based program, we did monitor how people were using Foursquare at the show, plus we came up with a last minute on-site contest that utilized the geo-location social network. What we learned was quite interesting and makes all of us here at Tuvel very excited about the possibilities Foursquare presents for the event marketing and conference business(s).
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