• Skip to content
  • Skip to primary sidebar

Unconventional Wisdom - The Tuvel Communications Blog

Engaging Your Customers in Unconventional Ways

Header Right

  • About
  • Services
    • Attendee Marketing
    • Speaker Acquisition
    • Influencer Marketing
    • Advocacy Campaigns
    • Social Media Outreach
  • Case Studies
  • Contact Us

Strategy

Building the Bridge Between Outreach and Social Media Communities (Infographic)

January 11, 2011 by Kari Rippetoe

2011 is shaping up to be an exciting and productive year for Tuvel, and this is something I created as part of some big plans we have in the works.

This bridge infographic demonstrates how outreach and social media marketing/community-building go hand in hand – creating brand evangelists in the process. We believe that the two elements, while effective on their own, are much more effective and successful when working together at the same time to build community and buzz around a brand, product, event or cause.

[scribd id=46662904 key=key-cxsvhycky5vj2c2x3um mode=list]

Filed Under: Blogger Outreach & Relations, Community Building & Management, Influence, Social Media Marketing, Strategy, Word of Mouth Marketing Tagged With: blogger outreach, community-building, influencer outreach, infographic, wom marketing, word-of-mouth marketing

15 Things We’ve Learned About Social Media Marketing in 2010

December 31, 2010 by Kari Rippetoe

Can you believe another year is almost over and a new one nearly upon us? Time really does go by fast when you’re having fun – meeting new people, building new (and valuable) relationships, and learning new things!

Photo Credit: proteinbiochemist

We’ve learned so much in 2010, and we’ve tried to impart some of our knowledge to you. So, rather than the usual “predictions for 2011” post that seems to proliferate this time of year, here’s a quick review of what we here at Tuvel learned in social media marketing in 2010.

  1. How to use Foursquare for events.
  2. How to avoid pitfalls and prevent failure in social media.
  3. Why measuring social media KPIs makes more sense than measuring social media ROI.
  4. What kind of metrics should be tracked in social media. (from Mike Brown of Brainzooming)
  5. How to use new Facebook and Twitter features for events. (Engage 365 Chat)
  6. Virtual and hybrid events don’t have to cannibalize F2F events.
  7. Why social media marketing agencies can indeed exist.
  8. How to deal with sticky situations in social media.
  9. These 11 lessons when it comes to social media for events.
  10. How to successfully live-tweet at an event. (from NTEN)
  11. How to run a successful Twitter contest.(from Lisa Barone)
  12. Scheduling tweets can be a good thing. (from Jenise Fryatt)
  13. The importance of keeping it real. (from Marijean Jaggers)
  14. The value of QR codes for content marketing. (from Katie McCaskey)
  15. How to maximize your social media productivity. (from Brainzooming)

Happy New Year, and let’s keep learning in 2011!

Filed Under: Events & Conferences, Social Media Marketing, Strategy, Tools Tagged With: events, live-tweeting, metrics, QR codes, social media marketing, Twitter

VIDEO: Tuvel’s Mitch Arnowitz on the Digital Media Conference’s Social Media Marketing Panel

June 27, 2010 by Mitch Arnowitz

Tuvel Communication’s managing director Mitch Arnowitz recently participated in the Social Media Marketing panel at the Digital Media Conference, which took place on June 25th in Tyson’s Corner, VA. The panel was moderated by Elizabeth Shea, President and CEO of SpeakerBox Communications, and the panel members were:

  • Mitch Arnowitz, Managing Director, Tuvel Communications LLC
  • Hooman Radfar, CEO & Co-founder, Clearspring
  • Matt Goddard, CEO, R2integrated
  • Neal Sinno, VP Business Dev., Arkadium

Some of the topics covered: Social media marketing is growing as brands and marketers embrace the social web as one of the most effective ways to create buzz, attention and loyal followers. What are some examples of successful social media marketing campaigns? What are some of the pitfalls and practices to avoid? What is the future for social media marketing?

[vimeo 12881986 400 300]

Filed Under: Events & Conferences, Social Media Marketing, Strategy, Tuvel Communications, Video Tagged With: digital media, events, social media marketing

  • « Previous Page
  • Page 1
  • Page 2
  • Page 3

Primary Sidebar

Menu of Services

  • Attendee Marketing
  • Speaker Acquisition
  • Advocacy Campaigns
  • Influencer Marketing
  • Social Media Outreach

Categories

Monthly Archive

Copyright © 2025 · Genesis Sample on Genesis Framework · WordPress · Log in