Video

The Case Foundation recently launched this amazing video called “The Power of Social Media: Connecting for Good.” It really resonated with us here at Tuvel – one of our mantras around here is “Social media isn’t just about Facebook, LinkedIn and Twitter – it’s about being social.” That’s exactly what this video illustrates so vividly, especially when it comes to using social media to mobilize supporters around a cause. We’ve done this with organizations like Share Our Strength, Venture Philanthropy Partners and The Robert Wood Johnson Foundation.

Enjoy the video, and I hope it inspires you to do GREAT things with social media!

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Tuvel Communication’s managing director Mitch Arnowitz recently participated in the Social Media Marketing panel at the Digital Media Conference, which took place on June 25th in Tyson’s Corner, VA. The panel was moderated by Elizabeth Shea, President and CEO of SpeakerBox Communications, and the panel members were:

Mitch Arnowitz, Managing Director, Tuvel Communications LLC
Hooman Radfar, CEO & Co-founder, Clearspring
Matt Goddard, CEO, R2integrated
Neal Sinno, VP Business Dev., Arkadium

Some of the topics covered: Social media marketing is growing as brands and marketers embrace the social web as one of the most effective ways to create buzz, attention and loyal followers. What are some examples of successful social media marketing campaigns? What are some of the pitfalls and practices to avoid? What is the future for social media marketing?

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