Unconventional Wisdom - The Tuvel Communications Blog – Engaging Your Customers in Unconventional Ways

How company websites promote blogs

June 18, 2005 by Mitch Arnowitz

Debbie Weil is Moderating IABC blog panel on June 27, 2005. The panel looks good. As more of us help companies leverage the interactive nature of Internet, the question of promotion keeps popping up.

The Air Conditioning Contractors of America have a nice blog. You can’t find it though on the association website. Locating this blog is actually tougher because it’s named ACCAbuzz.

ACCA isn’t alone in this regard. Many companies (and organizations) that we speak with forget that the website drives traffic to the company blog. Other organizations though make it easier to find their blogs. On the other hand, there might be companies that don’t want to drive general blog traffic…

The New Heroes – House Party Outreach

June 17, 2005 by Mitch Arnowitz

We are in the research phase of a campaign for a non-profit client and I came across the The New Heroes – House Party Outreach Site from the Skoll Foundation. Granted, this was big budgets but check out the ‘spread the word’ button and feature. This is about as good as it gets in terms of redistribution

The Skoll Foundation is beginning a campaign to inspire grassroots giving circles to give internationally.

Drop Jim an email

June 17, 2005 by Mitch Arnowitz

Kevin O’Keefe gives all of us a reality check and points to 102704:Jim Guy’s blog. Jim’s written a blog to confront his cancer. The mainstream media has gotten a hold of the story, you can read more about it here.

Better yet, as Kevin says, let’s spread the word about Jim’s blog and tell folks to drop him an email.