It’s been a few months since our last edition of “What We’re Reading”, and we thought it was high time to bring it back – especially with all the fantastic posts we’ve been reading and resources we’ve found about social media, blogger outreach and online marketing. Here are a sampling of what we’ve discovered, all wrapped up in a handy post for your Friday reading enjoyment:
event marketing
Utilizing New Twitter and Facebook Features for Events: Join the #Engage365 Chat on Friday, 10/15!
I’m sure you’ve been seeing lots of tweets, blog posts and articles about the new features on Facebook (such as Groups) and the “New Twitter” (which kind of makes me think of “New Coke”, but let’s hope it doesn’t go down the same way). But how can all of these new features help event marketers engage attendees, build event communities and generate awareness and buzz?
Tools & Tips for Managing Social Media for Events
I recently contributed two guest posts over at Sound n’ Sight, Jenise Fryatt’s blog about event marketing & technology. She asked me to offer my social media management tips for events – which is something Tuvel specializes in (we’ve done it for the NAB Show and the FOSE & GovSec Conferences, to name just a couple). I had loads of advice to offer on the topic – so much that I had to break it up into a 2-parter!
Check out my guest posts here:
Part 1: 10 tips for managing social media at your next event
Part 2: 8 can’t-live-without tools for event social media management
