{"id":340,"date":"2005-07-18T17:45:43","date_gmt":"2005-07-18T21:45:43","guid":{"rendered":"http:\/\/www.tuvel.com\/blog\/2005\/07\/18\/rss-advertising\/"},"modified":"2011-06-15T17:17:07","modified_gmt":"2011-06-15T21:17:07","slug":"rss-advertising","status":"publish","type":"post","link":"https:\/\/www.tuvel.com\/blog\/rss-advertising\/","title":{"rendered":"RSS advertising"},"content":{"rendered":"<p>This comes from today&#8217;s <a href=\"http:\/\/potomactechwire.com\/\">Potomac Tech Wire<\/a><\/p>\n<pre><tt><em><a href=\"http:\/\/www.washingtonpost.com\/\">Washingtonpost.com<\/a> Launches Advertising in <a href=\"http:\/\/en.wikipedia.org\/wiki\/RSS_Feed\">RSS Feeds<\/a>&nbsp; <br \/><br \/>Arlington, Va. -- <a href=\"http:\/\/www.washingtonpost.com\/\">Washingtonpost.com<\/a>, the Arlington-based website of The <br \/>Washington Post newspaper, said that it has begun including advertisements <br \/>in its RSS (Real Simple Syndication) feeds, making it the first major <br \/>news site to offer ad units in its syndication streams. RSS, which has <br \/>been actively embraced by the blogging community, is a method for <br \/>distributing content over the Internet that allows end-users to subscribe <br \/>to content feeds of various kinds. The company said that Friday's launch <br \/>is part of a campaign integrating RSS ads, online video, behavioral <br \/>targeting and standard ad delivery. More <a href=\"http:\/\/biz.yahoo.com\/prnews\/050715\/clf037.html?.v=13\">here<\/a>.<\/em><br \/><br \/>I haven't seen the ads in my feeds yet-- has anyone else? I also can't find <br \/>a price or rate card for RSS advertising.&nbsp; <br \/><br \/><br \/><a target=\"_blank\" href=\"http:\/\/biz.yahoo.com\/prnews\/050715\/clf037.html?.v=13\"><\/a><\/tt><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>This comes from today&#8217;s Potomac Tech Wire Washingtonpost.com Launches Advertising in RSS Feeds&nbsp; Arlington, Va. &#8212; Washingtonpost.com, the Arlington-based website of The Washington Post newspaper, said that it has begun including advertisements in its RSS (Real Simple Syndication) feeds, making it the first major news site to offer ad units in its syndication streams. RSS, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":{"0":"post-340","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-advertising","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/comments?post=340"}],"version-history":[{"count":1,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/340\/revisions"}],"predecessor-version":[{"id":804,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/340\/revisions\/804"}],"wp:attachment":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/media?parent=340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/categories?post=340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/tags?post=340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}