{"id":49,"date":"2010-12-31T09:40:12","date_gmt":"2010-12-31T14:40:12","guid":{"rendered":"http:\/\/www.tuvel.com\/blog\/?p=49"},"modified":"2011-06-15T16:47:02","modified_gmt":"2011-06-15T20:47:02","slug":"15-things-we%e2%80%99ve-learned-about-social-media-marketing-in-2010","status":"publish","type":"post","link":"https:\/\/www.tuvel.com\/blog\/15-things-we%e2%80%99ve-learned-about-social-media-marketing-in-2010\/","title":{"rendered":"15 Things We\u2019ve Learned About Social Media Marketing in 2010"},"content":{"rendered":"

Can you believe another year is almost over and a new one nearly upon us? Time really does go by fast when you’re having fun \u2013 meeting new people, building new (and valuable) relationships, and learning new things!<\/p>\n

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Photo Credit: proteinbiochemist<\/figcaption><\/figure>\n

We’ve learned so much in 2010, and we’ve tried to impart some of our knowledge to you. So, rather than the usual “predictions for 2011” post that seems to proliferate this time of year, here’s a quick review of what we here at Tuvel learned in social media marketing in 2010.<\/p>\n

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  1. How to use Foursquare for events.<\/a><\/li>\n
  2. How to avoid pitfalls and prevent failure in social media.<\/a><\/li>\n
  3. Why measuring social media KPIs makes more sense than measuring social media ROI.<\/a><\/li>\n
  4. What kind of metrics should be tracked in social media.<\/a> (from Mike Brown of Brainzooming)<\/li>\n
  5. How to use new Facebook and Twitter features for events.<\/a> (Engage 365 Chat)<\/li>\n
  6. Virtual and hybrid events don\u2019t have to cannibalize F2F events.<\/a><\/li>\n
  7. Why social media marketing agencies can indeed exist.<\/a><\/li>\n
  8. How to deal with sticky situations in social media.<\/a><\/li>\n
  9. These 11 lessons when it comes to social media for events.<\/a><\/li>\n
  10. How to successfully live-tweet at an event.<\/a> (from NTEN)<\/li>\n
  11. How to run a successful Twitter contest.<\/a>(from Lisa Barone)<\/li>\n
  12. Scheduling tweets can be a good thing.<\/a> (from Jenise Fryatt)<\/li>\n
  13. The importance of keeping it real.<\/a> (from Marijean Jaggers)<\/li>\n
  14. The value of QR codes for content marketing.<\/a> (from Katie McCaskey)<\/li>\n
  15. How to maximize your social media productivity.<\/a> (from Brainzooming)<\/li>\n<\/ol>\n

    Happy New Year, and let’s keep learning in 2011!<\/strong><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Can you believe another year is almost over and a new one nearly upon us? Time really does go by fast when you’re having fun \u2013 meeting new people, building new (and valuable) relationships, and learning new things! We’ve learned so much in 2010, and we’ve tried to impart some of our knowledge to you. […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,7,8,9],"tags":[25,23,24,22,21,20],"class_list":{"0":"post-49","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-events-conferences","7":"category-social-media-marketing","8":"category-strategy","9":"category-tools","10":"tag-events","11":"tag-live-tweeting","12":"tag-metrics","13":"tag-qr-codes","14":"tag-social-media-marketing-2","15":"tag-twitter","16":"entry"},"_links":{"self":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/49","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/comments?post=49"}],"version-history":[{"count":4,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/49\/revisions"}],"predecessor-version":[{"id":720,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/posts\/49\/revisions\/720"}],"wp:attachment":[{"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/media?parent=49"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/categories?post=49"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tuvel.com\/blog\/wp-json\/wp\/v2\/tags?post=49"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}