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“the year in which we witnessed the beginning of a tipping point in advertising.”

January 19, 2005 by Mitch Arnowitz

Yahoo Profit Rises Dramatically (free sub. req’ed)   

Yahoo Inc. yesterday reported hefty gains in revenue
and profit for the fourth quarter and all of 2004, a period that Terry
S. Semel, the company’s chief executive, referred to as "the year in
which we witnessed the beginning of a tipping point in advertising."
   

The surge in Yahoo profit, officials said, was
largely attributable to dramatic increases in ad dollars spent by
businesses selling products and promoting their images on the Internet,
a sign of the increasingly mainstream nature of Internet advertising,
both in the United States and abroad.

Filed Under: News

Mickey Rooney’s rear end and why you should care about it.

January 18, 2005 by Mitch Arnowitz

Bob Larsons, of registration provider Go Daddy, has an interesting post on Mickey Rooney’s rear end and how this banned Super Bowl commercial relates to the First Amendment and the Federal Communications Commission (FCC).

Filed Under: Politics

WSJ: Dean Campaign Made Payments To Two Bloggers

January 17, 2005 by Mitch Arnowitz

More on the recent WSJ article  about the Dean campaign paying bloggers  to write good things:

* excerpts from the article

* from Kos: 

Sat Jan 15th, 2005
at 15:46:59 PST

For those of you unable to listen to the podcast of this interview here’s a transcript I typed up due to the fact that I have
entirely too much time on my hands.

* Jeff Jarvis has an interesting post on Zephyr Teachout’s  recent  post that  seems to be stirring this pot.

* Laura Gross, who spoke to the WSJ, had this to say about the story:

I know many of you have questions so I wanted to give you the full
story. I am sorry I have not responded sooner, I have been traveling
all day with Gov. Dean and I’m in St. Louis now. Thank you for your
messages and e-mails . . . here’s the full story:

So I got a call Thursday from the Jeanne Cummings, The Wall Street
Journal reporter who covered the Dean campaign. By all accounts, she
did a fine job — covered all aspects of the campaign, even met the Web
team and wrote a long story on their work. She was calling, she said,
on behalf of some of her paper’s reporters in Boston who were looking
into a story about the campaign and the blogs.

She said she thought she knew what was going on, and we talked "on
background" so she could "just clear things up once and for all" —
that is, not for attribution. By the end of the conversation she had
confirmed what she thought — that there was no news, that this was
what she called a "dead story" — and said that she didn’t think there
would be any article at all, much less one that mentioned Dean. She
said that if for some reason she needed a quote she’d call me back.

Next thing I know there appears in the WSJ an article so sloppy and
so inaccurate that I spent the morning trying to track Jeanne down to
find out what happened. She called me back at 10:30 a.m. — and
actually apologized for the article (written by two colleagues). She
said that she wouldn�t work with those reporters in the same capacity
again, would only give them on-the-record quotes and assured me that
she had notified her editors.

 

Filed Under: Politics

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