PostSecret is an ongoing community art project where people mail in their secrets anonymously on one side of a homemade postcard.
PostSecret’s weekly posting is appropiately about Father’s Day.
Jakob Nielsen’s Alertbox: Surviving Inbox Congestion
Jakob Nielsen’s Alertbox for June 12 is now online: Email Newsletters: Surviving Inbox Congestion
Observations:
Our main conclusion remains the same: Email newsletters are the best way to maintain customer relationships on the Internet.
1. This is a strong statement. With all the talk about engaging and opening up the dialogue, it’s interesting that Nielsen’s research shows that a broadcast is still the best way to grow the relationship.
2. Using the term ‘news feeds’ makes more sense that ‘RSS’- very true. I still can’t find contacts that know what an RSS feed is but they do understand ‘news feed’. The challenge though is explaining, in English, how feeds work. Nielsen’s idea of using My Yahoo! as an example for feeds is a great idea.
3. Feeds are not a relationship builder but newsletters are- I never thought that we’d consider newsletters to be warm and fuzzy…
June 13: 2nd Tuesdays Dot Com Networking
Another Washington, DC networking event:
Hello Cabalists,
The next 2nd Tuesday event is almost upon us at a new location, so we hope that you are making plans to join us. We had 70+ attendees at the last two events and want to keep building the buzz. We’ve been meeting monthly (since last October) to network, share war stories, swap schemes, schmooze, spread resumes, invest, find investment, collect resumes, reconnect with pals from “back in the day” and just relax.
Bring your friends and associates to enjoy an evening of networking and lively conversation with ‘Net savvy peers in a cool setting.