Unconventional Wisdom - The Tuvel Communications Blog

Q4 2004 INTERACTIVE ADVERTISING REVENUES TOTAL APPROXIMATELY $2.70 BILLION ANOTHER RECORD-SETTING QUARTER FOR INDUSTRYS

From Potomac Tech Wire:

Report: Web Advertising Sales Total Record $2.7 Billion in Quarter

New York -- The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers said that Internet advertising totaled nearly 
$2.7 billion in the fourth quarter of 2004, the highest quarterly revenue ever reported by the IAB. Estimates for the full-year 2004 totaled just 
under $9.6 billion -- a 32% increase over 2003. Sales in the fourth quarter increased 24% over the same period in 2003 and were about 17% higher 
than the third quarter of 2004. 

adjab and paidContent have been talking about the
New York Post using linked ads (words) within text.  Once again, its back to the future with contextual advertising. I agree with most comments that this is a silly way to try and make money.