You can’t argue with Brian Carroll’s B2B Lead Generation Blog results when he talks about a 255% increase in webinar registrations. He also has a nice graphic that shows where webinars fit into lead generation.
What happened to Go Daddy’s second Super Bowl ad spot? – Hot Points
Steve Rubel in quick on the draw when he points to Scobel who points to Bob Parsons, CEO of registrar Go Daddy. Parsons, in his blog, explains what happened to Go Daddy’s second Super Bowl ad spot. Seems that Fox pulled the ad but, you can see it here.
The comments here are interesting. For example:
Well, you’re definitely getting a ton of media coverage and increased
awareness of GoDaddy (I just searched google news – tons of recent
hits). It was effective at getting attention, but I’m starting to
wonder if many people will remember what GoDaddy.com does.
Who Owns Your Business Blog Content?
There is increasing talk of content ownership when it comes to blogging. I’m starting to take notice of Knowledge Management/KM blogs for a potential client and have been following Bill Ives Portals and KM for some time.
Bill points to the recent Information Week article: Who Owns Your Business Blog Content?
The Weblog Question: People are starting Weblogs in growing numbers, but the owner of the content isn’t always clear.